WhatsApp is the most popular messaging channel and has 2 billion users worldwide. Every day they send about 65 billion messages!
WhatsApp Business is the business extension. It brings the simplicity and functionality of personal messaging to customer communications. Today, more than 5 million businesses are already using the platform.
WhatsApp for Business is an alternative to text messaging and uses the internet, which is a lot more affordable. Combine it with other contact channels and you have an indispensable element in your omnichannel strategy.